Easily Create Your Product From PLR
Easily Create Your Product From PLR
by Mike Paetzold – Copyright 2009 – All rights reserved.
You have downloaded a new PLR package and you want to make it yours exactly where do you start?
The absolute first thing is to read the license. Find out exactly what you can and most importantly what you can’t do with it.
Take the time to read the product, listen to it or watch it depending on the type of product. Take notes as you go through it and mark what you like and what it may be missing. Every product will have pluses and minuses so be realistic in your assessment but these notes will be valuable when you start your editing.
Now you have an idea of the quality of product you have. You know the exact rights you have. It is time to make a decision.
You can use this any number of ways subject to your rights.
1. As an “ethical bribe” to build your list
2. As a product that you can sell
3. As content for any number of things like articles, podcasts and videos
4. It may be something that you need to add more to it
For the balance of this article we will assume you are going to use it as a product and it is an e-book. The e-book is almost good enough as is. If it is not you could combine a couple products and combine them to make a product using the same basic techniques.
Go back to your notes and we will now edit the e-book. Put your voice into it. Add content where it needs it to increase the value that you provide to your customers. Once you have made your edits and added any appropriate links you need to add your own about the author information. This is where you can promote your agenda.
Quick aside – For a paid product you should only add limited links. For example if you are talking about building a squeeze page which requires web hosting a link to your preferred web host would be okay. Just make sure any links on a paid product add to its value. If you are creating a giveaway product you can use more links.
Once you have finished editing the e-book it is time to come up with a name and new graphics. I prefer to create the title, check to see if I can get a domain that goes with the title. If not I will keep trying different titles and domains until I get a good match. Now it is time to edit the graphics.
If I received psd files and can just change the names I will usually do it myself. If they don’t I will usually outsource it. What you do depends on your skill with graphics. The main thing is to make sure that you have good graphics for your new product that are different from what you received. You need to be unique.
Next you will need to edit the sales letter. Depending on the quality of the sales letter and how many changes you made to the e-book you may need just minor changes primarily in the graphics or it may need a total re-write. You need to make sure that you have a good offer. You can add unique bonuses (maybe another PLR product that you have redone) to increase the value.
Add your payment buttons and download pages and you are now ready to start promoting it.
For more information on taking PLR from download to money making product check out Mike Paetzold’s blog at The PLR Secrets.
You may use this article as long as it is unchanged (including the resource box) and all links are maintained.
About the author
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Mike Paetzold got started blogging in 2003 and has become an expert on using WordPress. He has become known as The WordPress Guy. After being an under ground niche marketer using his blogs he has surfaced to share some of the ways he uses PLR to enter various niches profitably. Get the details at Profitable Blog Steps |
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Tagged with: create product • create product from plr • PLR • plr product • using PLR
Filed under: tutorial
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These are great ideas for PLR material! You touched on a very important point, that we need to be careful to make sure to follow the Terms/Rights of the products we use, as not all PLR are equal.
Some PLR isn’t allowed to be given away for free, so in that case you may have to find another product or make major changes to the content to make it a whole new product, if you want to give it away for free.
Joel Osborne´s last blog ..Complete Social Networking and MySpace PLR Pack
Turning PLR into your own unique, valuable product takes work but is well worth it – it’s the usual step between just selling resell rights products and writing your own. With time, however, a level of proficiency is reached allowing you to make the conversions is far less time, while still keeping your quality level high.
Doug Champigny´s last blog ..Driving Traffic To Your PLR Resources
Good solid approach. I appreciate your suggestion to get all new graphics. It really does put a whole new face on the material.
Earl Netwal´s last blog ..Article Writing: 3 Motives Do Not Equal One Objective.
One of the first lessons I had to learn about PLR was to check out the license. It was a very important lesson and one I am glad you mentioned. PLR is a very good timesaver and a good start for someone without any product. A very good way to start.
Andre Arnett´s last blog ..Top Traffic Tips Seminar And Fourth Of July Celebration
Mike, glad I found this blog. It seems like a lot of fresh information on PLR. I never realized how many different uses there are for using PLR material. And with a small learning process you should be able to create your “own look” product very rapidly.
Fred
Fred Lotgering´s last blog ..Social Marketing Gifts Giveaway – Guido Nussbaum & Stephanie Mulac
I’m glad to see you mentioning the fact that it is a good idea to rewrite the sale page to match the changes that you have made to the PLR content.
Most people skip over the fact that you can and should rewrite the sales page/squeeze page.
Thanks,
Brett McEllhiney´s last blog ..Learn 14 Top Traffic Tips From Willie Crawford and Doug Champigny
Great info on how to use PLR content to create a product. I think the best tip I’ll take away from your video is that the sales letter should be changed. I’ve seen some great products with badly written sales letters or letters that don’t reflect how I see the product.
Thanks
Luca´s last blog ..How To Use PLR Content To Build a Relationship With Your Readers
Four good ways that you provided to use PLR to produce your own product. Changing the graphics is definitely my greatest obstacle in making the PLR into my own unique product.
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